Independent by design. Scalable by choice.
Love/Hate is a creative agency led by Pete Duggan, an independent Creative Director helping ambitious founders and marketing teams build standout brands.
Direct collaboration. Faster decisions. Better results.
Built on a network of trusted collaborators, Love/Hate scales to fit the brief — delivering stand-out strategy, design, and storytelling without the overhead.
Creative partnership that’s agile, focused, and built around your goals.
The result: big-agency thinking, startup speed, and personal attention from start to finish.
Love/Hate isn’t a collective. It’s a creative hub — built on collaboration.
Over time, a trusted network of specialists has formed around the work:
Writers, strategists, illustrators, developers, photographers, and motion designers.
They join projects when needed — bringing flexibility, scale, and variety without the overhead of a traditional agency model.
You’ll always collaborate directly with the creative lead — ensuring quality, consistency, and speed.
The Work.
The Proof's in the pudding. Let’s see some work.
Designing Clarity for Business Growth
Redefining Genomics with Creative Branding Solutions
Accountancy firm boldly redefines its niche.
Designing Connections for Community Impact.
Empowering Change: How TRVST's Rebrand is Revolutionising Social Impact.
Client Testimonials
Working with Love/Hate has been a dream. Their values and impact driven ethos resonated with us, and they’ve delivered above and beyond expectations on every project.
A pleasure to work with, it genuinely feels like they are part of our team.
⎯ James Dowdell, Head of Product, Semble
From the very beginning, it was clear that Love/Hate was deeply committed to creating a strong and impactful brand identity. They took the time to understand our target audience, market positioning, and competitive landscape, ensuring that the brand would resonate with the right people and stand out in a crowded marketplace.
⎯ Ben Hart, Founder & CEO, TRVST
From the initial discovery phase to the successful brand launch, Love/Hate demonstrated unwavering commitment and dedication to our success.
We couldn't be happier with the results and look forward to continuing our partnership for years to come.
⎯ Michaella Brown, Founder at Carter & Finch We couldn't be happier with the results and look forward to continuing our partnership for years to come.